The homeowner who searched "plumber near me" at 8pm last night hired your competitor by 8:15.
Your website didn't capture the lead. Your phone didn't ring. Nobody followed up. By morning, the job was booked — just not with you. We build systems that make sure that never happens again.
You're good at the work. But your website is losing you jobs.
Your estimate is sitting in someone's inbox. Unopened.
You sent a $4,800 furnace replacement quote six days ago. No response. Nobody followed up. The homeowner got three other quotes in the meantime and went with the company that called them back the next morning. That job is gone — and you don't even know it.
The average estimate follow-up takes 3+ days. Companies that follow up in under 2 hours close 60% more.
It's 9pm. A pipe just burst. Your website says 'fill out our contact form.'
The homeowner needs help now, not a form. They scroll past your site and call the company with click-to-call, instant booking, and a text confirmation in 30 seconds. You lost a $1,200 emergency call because your site doesn't work after hours.
78% of emergency service leads go to whoever responds first.
You finished a kitchen remodel last week. The client loved it.
They told you they'd leave a review. They didn't. Nobody reminded them. Meanwhile, the new company down the road has 47 five-star Google reviews because their system sends a review request within 24 hours of every completed job.
Businesses that automate review requests get 3× more reviews than those that ask manually.
Stop checking your phone and hoping. Start knowing.
Once live, your home services & trades site becomes a source of business intelligence — surfacing the right action at the right time, every morning.
J. Miller· 94
Call before 10am — high intent estimate
A. Chen· 81
3 estimates unopened >48h — follow up
P. Jones· 67
AC demand spike — push HVAC ads now
Lead Source ROI
See which channels — Google Ads, referrals, Nextdoor, yard signs — actually bring in jobs that close, not just clicks that cost. Stop doubling down on marketing that feels busy but doesn't pay.
Seasonal Demand Forecasting
Your dashboard flags when AC inquiries are trending up three weeks before peak season, so you can ramp marketing and crew scheduling before the rush — not during it.
Estimate Follow-Up Automation
Every open estimate gets a timed follow-up sequence — a text at 24 hours, a call reminder at 72 hours, a "still interested?" at day 7. No estimate sits untouched. No lead goes cold because you forgot.
Everything built into your home services & trades web system.
Not a template. Not a brochure site. A full system purpose-built for home services & trades businesses that captures leads, automates follow-up, and surfaces intelligence.
Your site answers the phone when you can't.
Click-to-call buttons, service area pages, and an estimate request form that sends instant confirmations. The homeowner knows you got their request before they've even put their phone down.
Request a free estimate.
We respond within 60 min.
Every estimate gets followed up. Automatically.
When someone requests a quote, your system confirms it instantly, reminds you to send the estimate, and follows up with the homeowner if they haven't responded in 48 hours. The sequence runs until they say yes, no, or not now.
Lead Capture
Instant confirmation on submit
Confirmation sent
CRM contact created · Owner notified
8
Forms
312
This month
68%
Conv. rate
Your reviews grow while you work.
After every completed job, the system sends a review request to the customer — timed for when the experience is still fresh. Your Google rating climbs without you ever asking in person.
Review Integration
Auto-collected · always up to date
Fast, professional, and fairly priced. Will use again.
2 days ago
Best service I've had. Arrived on time, no hidden costs.
1 week ago
Great work, very tidy. Would highly recommend.
2 weeks ago
Review request sent · 2h after job completion
Leads go to the right person, instantly.
Emergency plumbing call? Goes to the on-call tech. HVAC maintenance request? Goes to the scheduler. Roofing estimate? Goes to the estimator. No more sorting through a shared inbox.
Automation Flow
Triggered on every new lead
Lead submits form
0sConfirmation SMS sent
2sCRM contact created
3sOwner notified + score set
5sFollow-up email queued (2h)
2hLead added to dashboard
2h12
Automations
847
This month
31h
Time saved
Your dashboard tells you which jobs to chase.
Every lead is scored. Every stale estimate is flagged. Every morning you see: "Call Mike Torres — $5,200 furnace install, estimate sent 6 days ago, no response. Follow up before he calls someone else."
Intelligence Report
Today · refreshed 4 min ago
Top Lead Sources
Today's Recommendation
4 high-intent leads are waiting for callbacks. Your top source is converting at 3.2×.
From “I think we're losing leads” to “I know exactly where to focus” in 3 steps.
We show you where your home services & trades business is losing leads, build the system that fixes it, then turn on the intelligence that tells you what to do every morning.
Book Your Free AuditFree. Takes 15 minutes. You keep the report whether we work together or not.
We show you what you're missing.
We audit your home services & trades website and show you the specific gaps — where leads are dropping off, what's not being captured, and how fast (or slow) your follow-up is. Free, no obligation. Most business owners are surprised by what they find.
Learn moreWe build the system that fixes it.
Based on the audit, we design and build your home services & trades web system with automation baked in — booking, follow-ups, lead routing, and CRM integration. Everything is wired up and working from launch day. Not months from now. Launch day.
Learn moreYour dashboard starts telling you what to do.
Once live, you see scored leads, risk alerts, and daily action recommendations tailored to home services & trades. Plain English. Every morning. No digging through a CRM. No guessing.
Learn moreHere's what changes in the first 30 days.
Week 1: Your new site goes live. A homeowner searches 'emergency plumber near me' at 9pm on a Wednesday. Your site loads in 1.8 seconds, shows a click-to-call button above the fold, and captures their info with a one-tap estimate form. They get a confirmation text in 12 seconds. You get a notification with their name, address, and the service they need. Your competitor's site had a contact form and a stock photo.
Week 2: Your first 15 leads are in the system. Three estimates are pending. The dashboard flags one that's been open for 5 days with no reply — a $4,200 bathroom reno. Your automated follow-up text goes out. The homeowner replies within an hour: 'Sorry, been busy. Let's do it.' That's $4,200 that would have evaporated on your old site.
Week 4: Your Google reviews have gone from 23 to 31. Your dashboard shows that Google Ads brought in 8 leads this month but only 2 converted, while referrals brought in 4 and all 4 closed. You move $500 from ads to a referral incentive program. Smart money, backed by data.
Free audit · 15 minutes · No obligation
Questions about our home services & trades web system.
Everything you need to know before getting started. Something else on your mind? Book a free call.
Not at all. We build in the background using your existing content and branding. You only need about 30 minutes of your time upfront for the audit call, and we handle the rest. Your current site stays live until we're ready to switch over.
It works for both. Whether you're a one-truck operation or a 20-technician company, the system scales to your size. Solo operators especially benefit from automation — it acts like a second person handling your leads and follow-ups without the payroll.
Yes. We integrate with your existing number and can connect to most scheduling tools you already use. Nothing breaks — we layer the automation and intelligence on top of what's already working.
The system keeps working even when you're not. Seasonal email campaigns, follow-up sequences for old estimates, and lead nurturing all run automatically — so when peak season starts, you already have warm leads ready to book.
Find out how many leads your home services & trades website is losing.
Our free audit shows you exactly where leads are dropping off, what's not being captured, and what it's costing you. 15 minutes. No pitch. Just clarity.